Market Research Manager job in The Saudia Dairy and Foodstuff Company | Marketing jobs in Saudi Arabia | OWCareers

Market Research Manager

Job Information

Date
Announced 03 Oct 2015 - Expiry 03 Nov 2015
No of Position
1
Seniority Level
Manager
Location
Saudi Arabia , Jeddah
Company Name
The Saudia Dairy and Foodstuff Company
Job Industry
Food / Beverages
Primary Job Function
Marketing
Sub Function
Analysis, Communications, Creative Marketing, Database, Management, Market Analysis, Market Forecasting, Market Research, Marketing Research, Reporting

Job Requirement

Education Level
Graduate
Minimum Experience
6 to 10 years
Currently Resident In
  • Saudi Arabia

Description

  • Marketing strategy Share and discuss strategic market issues and provide relevant market information to contribute to the development of the marketing strategy.

  • Consumer insights Initiate, manage and analyze consumer surveys to better understand the target consumers, to identify relevant insights and translate the research into actionable consumer insights.

  • Market research Organize, manage and buy a variety of special market surveys and studies (e.g. about new products, the brand, consumer attitudes, communication effectiveness, competition) for use of marketing management.

  • Data analysis Monitor, analyze and interpret sales data and market research data on all consumer need segments and products, and provide insights and advice to marketing management.

  • Marketing database Record market research data in the marketing database and ensure availability of the information for marketing management.

  • Marketing ideas Pro-actively come up to the Marketing Managers with views and ideas derived from market analysis and insights, for development and improvement in the consumer needs segments.
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