I have done MBA in marketing field and right now I am working in a one of the top news channel of the country “Geo News” as an assistant manager marketing services,
Geo TV is a Pakistani television network, founded by Mr. Mir Shakil ur Rehman in May 2002 and owned by Independent Media Corporation. My professional experience prepare me to be successful at Geo News I am contributing to the development and creation of integrated brand marketing programs for Geo News across the trade channels. The marketing programs include development of advertising campaigns, marketing communication materials for events and exhibitions and trade collateral. In addition I am responsible to evaluate channel sales daily basis (offline) and highlighted the low sales area through Geo-Tech-System, based on the reports I am responsible to analysis, point out the most demanded time slot as well as those time slots which was low in terms of business. I am also responsible to make customized packages which actually mix up of demanded slot & un-demanded slots. During my era of working I successfully accomplished and maximize the revenue after highlight the low sales area. I am directly coordinate with sales department and keep update them, regarding the opportunity and low sales area to help them to achieve the monthly target through different financial reports as well as research reports.