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- Email Marketing
- Content writing
- Online AD campaign management (Google Adwords)
- SEO, SEM, PPC technical skills
- Social media marketing Skills
- Website design and management
- Self-starter with excellent organization skills
- Strong analytical skills and metrics measurement background.
- Experience analyzing quantitative/qualitative data and extrapolating insights.
- Excellent people skills.
- Ability to juggle multiple tasks and deliver on deadline.
- Ability to manage details while maintaining a broad perspective on overall business goals
- overseeing and developing marketing campaigns
- conducting research and analysing data to identify and define audiences
- devising and presenting ideas and strategies
- promotional activities
- Devising strategies to drive online traffic to the company website.
- Tracking conversion rates and making improvements to the website.
- Developing and managing digital marketing campaigns.
- Utilizing a range of techniques including paid search, SEO and PPC.
- Overseeing the social media strategy for the company.
- Managing online brand and product campaigns to raise brand awareness.
- Managing the redesign of the company website.
- Improving the usability, design, content and conversion of the company website.
- Responsibility for planning and budgetary control of all digital marketing.
- Evaluating customer research, market conditions and competitor data.
- Review new technologies and keep the company at the forefront of developments in digital marketing.