IMCS Group is a leading organization in India that specializes in providing innovative solutions in the digital marketing and technology sector. Our mission is to empower businesses with cutting-edge data-driven strategies to optimize their performance marketing efforts. We pride ourselves on our dynamic work culture that values creativity, collaboration, and continuous learning.
We are currently seeking a Senior Data Analyst (Adtech) to join our remote team on a contract basis. The ideal candidate will be an integral part of the AdOps Data Sharing team within our Performance Marketing group. This role requires a strong technical background in data technologies and the ability to leverage 1st and 3rd party platforms to create impactful datasets aligning with business objectives.
As a key member of the Marketing Technology Operations Team, you will play a crucial role in setting up accurate tracking, spend ingestion, and data sharing ETLs across various paid marketing ad network channels and campaigns. The successful candidate will possess excellent project management skills, working closely with cross-functional teams including marketing, engineering, data science, product teams, and external vendors to drive strategic projects from inception to completion.
Responsibilities for this role include supporting Client AdOps as a paid marketing tech space specialist, building data sharing pipelines using tools like Apache Spark, Python, HIVE, and SQL expertise. Additionally, you will collaborate with product managers and engineers to identify gaps in datasets and propose effective solutions while ensuring data quality for campaign success.
The ideal candidate should have at least 3 years of experience in performance marketing tech or related fields with a technical background in Engineering, Computer Science, Math, Economics, Statistics or other relevant disciplines. Proficiency in SQL, Excel, Python, Hive as well as organizational skills are essential requirements for this position. Excellent communication skills along with the ability to convey technical concepts effectively to both technical and non-technical stakeholders are highly valued.
If you are passionate about leveraging data analytics to drive business growth and thrive in a fast-paced environment where innovation is encouraged – we invite you to apply for this exciting opportunity at IMCS Group. This position is ideal for mid-career professionals looking to advance their career in the performance marketing technology space. Join us in shaping the future of digital marketing through data-driven insights!
Seniority Level: Senior Level
Job Functions: Data Analytics
Industries : Marketing Technology
